Course outline

BSB42415 Certificate IV in Marketing and Communication

National code: BSB42415 | WA course code: AZJ8 | CRICOS code: 091785G

TAFE International Western Australia (TIWA) is the Registered Training Organisation (RTO) and Commonwealth Register of Institutions and Courses for Overseas Students (CRICOS) provider, for the delivery of training to international students, enrolled in a TAFE course in Western Australia. This nationally recognised course is delivered by a Western Australian TAFE college on TIWA's behalf. TIWA retains responsibility for the quality of the training and assessment delivered by the TAFE colleges and for the issue of certification documentation to students.

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BSB42415 Certificate IV in Marketing and Communication

About this course

If you have a competitive edge and enjoy developing creative business ideas, then BSB42415 Certificate IV in Marketing and Communications is a great starting point to build your knowledge and practical skills to understand the marketplace in terms of product, price, place and promotion.

You will develop skills in research and analysis and together with your creative capabilities, your career will soon be off to a flying start. Other market concepts covered in the course include market research, market analysis and consumer behaviour, marketing presentations and positioning statements, writing complex documents and PowerPoint presentations. During the course, you will establish face-to-face online networks and be exposed to visual design concepts and e-marketing communications.

To make a better impression in this competitive industry and enhance your career opportunities, you can enrol in BSB52415 Diploma of Marketing and Communication for a further 6 months.

This course is superseded. You can still enrol in this course, and you will be contacted if you need to transition into the next version when it is available.

​Please select a campus below and press the Download Course Flyer button to view detailed information about this course, including core and elective units; work placements; assessment methods; and learning resources, facilities and equipment.

Admission requirements

  • An IELTS score (academic) of 5.5 with no band score less than 5.0 or equivalent.

  • Equivalent to Australian Year 11.

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​Please view the Admission Requirements for your country of origin.

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Tuition fees

The fee displayed is the current tuition fee.

TIWA tuition fees are reviewed annually and can be viewed in the Schedule of Fees.

If tuition fees are increased you will be required to pay the new fees as they are introduced.

You will be provided with an indicative Schedule of Fees with your Letter of Offer.

Resource fees

Resource fees are for consumables used by a student in the course of their study e.g. paint, internet use etc. This fee is paid to your college at enrolment.

If your course goes for two semesters or more, the resource fee may not need to be paid in one amount but may be spaced out over the duration of your courses. Your college will advise you of the payment amount each semester.

Material fees

​The Materials fee includes any item that remains the property of a student after the course has been completed e.g. personal protective equipment, tools, text books etc... This fee is paid to your college at enrolment.

Additional information

Career opportunities

  • Market Research Officer
  • Marketing Assistant
  • Social Media Officer
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